Accelerate analytics agility with Direct Data Mapping®

Deliver real-time operational analytics against complex enterprise business applications. Enjoy sub-second response with drill to transaction-level detail and add additional data sources without compromising performance.

Incorta’s revolutionary Direct Data Mapping™ preprocesses raw data to determine all potential query paths, enabling ultra-fast queries on normalized (application) data models without data reshaping or data transformations.

A fundamentally new way to analyze data

Speed, simplicity and all your data

Achieve new levels of business agility, and discover fresh insights with the power and performance of Incorta’s Direct Data Mapping technology. Enjoy unrivaled flexibility and the freedom to ask any question, summarize results, drill down to transactional detail, or explore the data in any direction. With Incorta’s revolutionary approach to operational analytics, you can bypass costly and time-consuming methods, and open the door to data curiosity and better business results.

  • Directly analyze operational application data, and eliminate the need to reshape and pre-aggregate your data
  • Easily traverse complex table relationships, even across applications, while delivering blazing-fast performance
  • Connect out-of-the-box to big data, cloud applications, ERP systems and other business apps with simple fill-in-the-blank forms
  • Run sub-second queries instantly and add additional data sources without impacting performance


Direct data mapping workflow

Balance ease of use and security

With Incorta’s Direct Data Mapping you can easily meet your user’s ever-changing business reporting requirements while maintaining complete control over data security, governance and compliance.

  • A superior self-service analytics experience for business users to interact with and analyze the most accurate, and up-to-date data without limitations or delay
  • Fine-grained security that can duplicate application-level security to enable analytics on sensitive and private data
  • Use any SQL-compliant front-end such as Power BI or Tableau, or use Incorta’s intuitive data exploration and presentation tools
  • Allow data consumers to filter and summarize data with sub-second response, even across complex, multi-module relationships
  • Drill from high-level KPIs to transaction-level details to validate metrics or do root-cause analysis in real time
  • Integrate with existing security frameworks to reduce security risk and overhead


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Shutterfly logo
Comcast logo
Keysight logo
Broadcom employee working
“It used to take 12 weeks to get a report from request to production. Now, business users can do it on their own instantaneously.”

Ajit Oak, Head of Business Intelligence


400 to 70K

queries per day


faster speed to insights

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“Before Incorta my team spent hours every day running reports. Now, we can get that information in seconds.”

Rachel McCutcheon, Director of Supply Chain Management & Procurement



reduction in stockouts

<1 sec

to critical insights

Comcast user running a report faster than ever using Incorta
Comcast white logo
“Users have the power to run existing reports significantly faster, which means we’re now working more efficiently than ever.”

Director of Financial Applications



data refreshes per day

1 day

to make complex changes

Redstone machine learning engineer using Incorta's self service analytics platform
Redstone white logo
“Our ML team works with massive amounts of data. Incorta makes the process more autonomous and exponentially faster.”

Raj Prasad, Sr. Assistant VP for Data Science and Analytics



rows of Finserv data loaded in 43 secs

<1 sec

query response time

Starbucks guests enjoying coffee
Fortune 500 global coffee company
“Imagine looking at a year’s worth of data — that’s literally billions of records. Now we can provide those answers immediately.”

VP of Engineering & Quality Assurance



more dashboard refreshes


faster dashboard delivery

Keysight employee using Incorta's self service bi for a project
“We redeployed 13 of 15 BI resources to work on more innovative projects and reduced running time for complex 40-table reports to seconds.”

Bharath Natarajan, Head of Business Intelligence


<10 sec

to run month-end queries


reaction time improvement

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