Al Rajhi Capital Turns 15-Day Lags to 6-Hour Wins

Al Rajhi Capital, a leader in financial services, revolutionized its data landscape by moving from a fragmented, sluggish reporting environment to a real-time, full-fledged analytics powerhouse. By partnering with Incorta, they eliminated the need for a traditional data warehouse and achieved unprecedented "Time to Market" for business insights.

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The Challenge: The Data Bottleneck

Prior to Incorta, Al Rajhi Capital struggled with a reporting system that couldn't keep pace with the modern financial market. The business faced several critical "pains":

• Financial & Resource Drain: Every single report required a specific budget and a formal demand request.
• The 15-Day Lag: Financial reports were often delayed by up to 15 days after month-end.
• Blind Marketing: Campaigns were driven by assumptions rather than historical customer investment behavior.
• Reactive Operations: Issues were often only discovered after a customer complained.
• Legacy Limitations: Existing tools like Talend and PowerBI required long development cycles and constant manual intervention.

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The Transformation: Why Incorta?

Al Rajhi Capital conducted thorough market research and chose Incorta as a "Full Fledged Solution"—one product to handle the entire data lifecycle.

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"One product for everything."

Rapid Integration

Incorta seamlessly integrated with Al Rajhi's existing tech stack, including:

• Databases: Oracle DB, SQL DB.
• Connectivity: SFTP and REST APIs.
• Speed to Value: The deployment was remarkably fast, cited at just 6 hours.

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The Results: Impact Across the Enterprise

Since deployment, Incorta has become the backbone for nearly every department, including Sales, Marketing, Finance, Digital, and IT.

Report Delivery: From 15-day delays to Instant Availability

Data Visibility: From Monthly/Assumption-based to Real-Time Dashboards

Maintenance: From requiring a new request for every change to Self-Service / Predefined Schemas

Issue Detection: From reactive based on customer complaints to Proactive Alerts & SLA Tracking

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‍Key Performance Milestones:

• Sales Optimization: Real-time tracking of telesales and relationship managers against daily targets.
• Customer Experience: Live monitoring of onboarding requests and order statuses to prevent "stuck" processes.
• Marketing Precision: Transitioned to targeted campaigns fueled by accurate, real-time investment data.

Strategic Value & ROI

Incorta has transitioned Al Rajhi Capital from a reactive stance to a proactive, data-driven organization. By enabling faster decision-making and enhancing the customer experience, Incorta has fundamentally accelerated their reporting and sales monitoring.

The Verdict: Al Rajhi Capital no longer maintains a traditional data warehouse. They have replaced complexity with a single, end-to-end solution that delivers zero time to market.