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How to know your customer using data
With more customer data available than ever before, teams can finally identify critical trends quickly and make smart pivots for faster growth. Learn how to apply these strategies during COVID in this blog.
Blog
Blog Articles
Breakout Moment: As Global Demand for Unified Data Analytics Soars, Incorta is Flying High with $120M in Series-D Funding
When I joined Incorta as CEO six months ago, I inherited a company with a phenomenal team, world-class partners and investors, and endless customer validation from some of the most valuable and...
AI for FP&A: Science fiction, disruption, or enhancement?
Is artificial intelligence (AI) “disrupting” financial planning and analysis? We hear and read this a lot. But I challenge that premise. To me, the word “disrupt” means to interrupt, alter, or...
How to curb shadow IT by letting go of the last mile
According to a 2019 survey of 1,000 US based IT professionals, The Upside of Shadow IT, 97 percent of IT professionals said employees are more productive when allowed to use their preferred...
Incorta Connector for Tableau: A high performance, high fidelity connection
Over the past decade or so, Tableau has become one of the world’s most popular business intelligence tools. It is easy to learn and intuitive to use, and against a high performance database, it...
Dream realized: Announcing Incorta Mobile with Augmented Reality
Back when we founded Incorta in 2013, we envisioned a data analytics platform that would be mobile first. At that time, pundits were predicting that mobile devices, especially the iPad, would soon...
To get a 360 view, first free your data assets from departmental silos
Getting a 360 degree view of the customer--having all their data in one place, including basic contact information; past and present purchasing data; interactions with customer service, and even...
Let Netsuite do what it does best. Let Incorta do the rest
The ERP system is the workhorse of the modern enterprise. These systems are designed to process transactions into a database at high speed. They’re optimized to do that for order entry, order...
Dream first, data second: Why business teams will take the lead in analytics
Now more than ever, controlling your business destiny requires having access to detailed data; the ability to traverse its breadth and depth with speed and ease; perform analysis, and take...
In the Golden Age of Collaboration in Data Analytics, the Customer Wins
As the head of product strategy at Incorta, I spend a lot of time thinking about the future of how business users intersect with data analytics and data science. While predicting specific outcomes...
4 changes FP&A teams need to make now to future proof forecasting
For many FP&A organizations, the global health crisis was like a bank of fog rapidly and unexpectedly engulfing a ship at sea. Suddenly your tried and true navigational skills and processes and...